Finding the balance between organic search marketing and paid search marketing
The web analytics firm WebSideStory recently conducted a study of conversion patterns amongst visitors to business-to-consumer (B2C) e-commerce websites. The study (http://www.websidestory.com/company/news-events/press-releases/2006-09-22.html), which had a sample size of 57 million search engine visits over a period of 8 months this year, measured order conversions during […]
