Google has a number of useful SEO tools and beta projects they are working on. You can find them here:
- AdWords Keyword Tool - Excellent tool that shows keywords related to an entered keyword, web page, or web site.
- AdWords Traffic Estimator - Used to estimate the how much traffic an AdWords ad would drive and what the bid price needs to be to rank #1 in the sponsored ad section on Google searches. The esitmate is based on holding the #1 spot 85% of the time.
- Google Suggest - Cute little tool found in Google Labs that auto completes search queries based on the most common searches starting with the characters or words you have entered.
- Google Trends - This tool is still in beta and needs some work but it shows multi-year search trends.
- Google Sets - Quickly becoming a useful tool that creates semantically related keyword sets based on keyword(s) you enter.
- Google Zeitgeist - If your looking to find out what fades are being searched for try this tool.
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